Communication

By Cathy Converse

Consider two organizations, each with a new president. The first one came in at a time of serious upheaval in the organization and the industry, with multiple issues that required her immediate attention. Many changes were needed to put the company back on course, which put employees on edge. Morale was already low, and this president could reasonably have expected to have a tough time accomplishing all that needed to be done. But she clarified her vision and shared it with all employees in both large and small groups. In fact, the employees would often laugh about often she brought up mission and priorities, which by now they could recite from memory. Continue reading “Communication”